Behavioural Economics | Graham Mallard
143,00 lei
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Pe scurt: The rise of behavioural approaches in economics has been one of most significant developments in the study of economic decision-making in recent years. This book introduces the topic of behavioural economics to a beginn…
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Detalii despre produs
The rise of behavioural approaches in economics has been one of most significant developments in the study of economic decision-making in recent years. This book introduces the topic of behavioural economics to a beginning readership, explaining its approach and methodology and assessing its successes and weaknesses.
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