Shoppu
Shoppu asistent virtual de cumpărături
Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains - Matt Johnson
Produs

Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains - Matt Johnson

Brand: Matt Johnson · Categorie: Psychology · Actualizat: 02.06.2026 03:05

139,22 lei154,69 lei

Ai ajuns la un produs concret. Îți pot spune rapid dacă merită, ce avantaje are și ce alternative similare găsești mai ușor.

Pe scurt: \nEver notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? \nYou may not be aware of these details, yet…

  • Îți pot recomanda rapid produse similare sau alternative mai bune din aceeași zonă.
  • Dacă nu e exact ce cauți, putem restrânge imediat opțiunile în funcție de preț, utilizare sau stil.
  • Poți deschide oferta din magazin sau poți continua aici conversația pentru comparații și recomandări.
Vezi oferta în magazinVezi categoria

Detalii despre produs

\nEver notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? \nYou may not be aware of these details, yet they've been influencing you all along. \n \nEvery time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that. \n \nWith eye-opening science, engaging stories, and fascinating real-world examples, neuroscientist Matt Johnson and marketer Prince Ghuman dive deep into the surprising relationship between brains and brands. In Blindsight, they showcase how marketing taps every aspect of our mental lives, covering the neuroscience of pain and pleasure, emotion and logic, fear and safety, attention and addiction, and much more. \n \nWe like to think of ourselves as independent actors in control of our decisions, but the truth is far more complicated. Blindsight will give you the ability to see the unseeable when it comes to marketing, so that you can consume on your own terms. On the surface, you will learn how the brain works and how brands design for it. But peel back a layer, and you'll find a sharper image of your psychology, reflected in your consumer behavior. \n \nThis book will change the way you view not just branding, but yourself, too.\n

Produse similare pe care le poți explora

Poți scrie sau vorbi, dacă vocea este activată.
powered by RoboChat