DataStory: Explain Data and Inspire Action Through Story - Nancy Duarte

Readers will learn to understand the story behind the data and how to influence the people with a DataStory. \n \nWinner: Axiom Award Gold Medal (Networking) \n \nScientists have proven that stories make the brain light up in ways no other form of communication does. Using story frameworks as a communication device for data will help make your recommendations stick and be acted on.\n \nOrganizations use data to identify problems or opportunities. The actions others may need to take today from your insights in data could reverse or improve the trajectory of your future data. So, communicating data well, drives very important outcomes.\n \nEven though most roles depend on data, communicating well is the top skill gap in roles using data. The essential skill for today's leaders (and aspiring leaders) is shaping data into narratives that make a clear recommendation and inspire others to act. \n \nAlmost every role today uses data for decision making. As you grow in your career, you can become a strategic advisor and ultimately a leader using data to shape a future where humanity and organizations flourish.\n \nDuarte and her team have culled through thousands of data slides of her clients in technology, finance, healthcare, and consumer products, to decode how the highest performing brands communicate with data.\n \nDataStory teaches you the most effective ways to turn your data into narratives that blend the power of language, numbers, and graphics. This book is not about visualizing data, there are plenty of books covering that. Instead, you'll learn how to transform numbers into narratives to drive action.\n \n- It will help you communicate data in a way that creates outcomes both inside and outside your own organization. \n- It will help you earn a reputation as a trusted advisor, which will advance your career. \n- it will help your organization make faster decisions and inspire others to act on them \nNancy Duarte is one of the preeminent storytellers in American business and the acclaimed author of Slide: ology, Resonate, and the HBR Guide to Persuasive Presentations comes this book that will help you transform numbers into narratives.\n