Business & Economics
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Launching & Building a Brand for Dummies - Amy Will
Create a strong brand DNA--and watch it grow These days, customers want to have a deeply felt connection to the brands…
167,35 lei

The Trusted Advisor: 20th Anniversary Edition - David H. Maister
In an ever-changing world, establishing trust can make or break business deals. The authors pinpoint the components of…
117,18 lei

The Secret: What Great Leaders Know and Do (Third Edition) (16pt Large Print Edition) - Ken Blanchard
In this new edition of their classic business fable, Ken Blanchard and Mark Miller get at the heart of what makes a lea…
267,77 lei

Successful Business Plan: Secrets & Strategies - Rhonda Abrams
\nThe number one business plan guide of all time. This essential step-by-step guide for anyone launching or expanding a…
446,35 lei

Brand Licensing for Dummies - Steven Ekstract
\nSteven Ekstract co-founded License!, a leading business publication and news source for the global consumer products…
139,45 lei

Quiet Leadership
Improving human performance involves one of the hardest challenges in the known universe: changing the way people think…
111,55 lei

The Warren Buffett Way, 30th Anniversary Edition - Robert G. Hagstrom
\nROBERT G. HAGSTROM is one of the best-known authors of investment books including the New York Times bestseller The W…
123,12 lei

Ricardo's Dream: How Economists Forgot the Real World and Led Us Astray - Nat Dyer
Ricardo's Dream tells the fascinating story of David Ricardo, Adam Smith's only real rival as the 'founder of economics…
128,06 lei

HBR Guide to Collaborative Teams (HBR Guide Series) - Harvard Business Review
Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 int…
122,48 lei

An Enemy Called Average (Updated and Expanded) - John Mason
\nThis is the new, updated and expanded version of the national best-selling book, An Enemy Called Average originally p…
124,93 lei

Leadership Team Coaching: Developing Collective Transformational Leadership - Peter Hawkins
Hawkins, Peter: - Peter Hawkins is Professor of Leadership at Henley Business School, Chairman of Renewal Associates an…
363,56 lei

Accountability: The Key to Driving a High-Performance Culture - Greg Bustin
A SOUNDVIEW EXECUTIVE SUMMARY BEST BUSINESS BOOK Accountability is one of the biggest challenges business leaders face,…
249,98 lei

Communicating Under Fire: The Mindset to Survive Any Crisis and Emerge Stronger - Dallas Lawrence
The crisis communications survival guide. \nAnyone who promises a blueprint for managing a crisis today is, frankly, ly…
84,18 lei

Design Thinking Methodology Book - Emrah Yayici
\nThis book explains design thinking methodology that is applied by high-performing enterprises, start-ups and organiza…
69,40 lei

Leading So People Will Follow - Erika Andersen
\nERIKA ANDERSEN is founding partner of the consulting firm Proteus International and the author of Growing Great Emplo…
161,82 lei

Own the Room: Discover Your Signature Voice to Master Your Leadership Presence - Amy Jen Su
People are drawn to, and influenced by, leaders who communicate authentically, connect with people, and have immediate…
189,00 lei

AI in Business for Dummies - Jeffrey Allan
167,35 lei

Profit First for Salons: Transform Your Salon Business from a Cash-Eating Monster to a Money-Making Machine - Ronit Enos
\n \nTransform Your Cash-Eating Salon Into a Money-Making, Freedom Machine\n \n \n\n \nAs a salon owner, you're the ult…
139,45 lei

Start Late, Finish Rich: A No-Fail Plan for Achieving Financial Freedom at Any Age - David Bach
\n#1 NEW YORK TIMES BESTSELLER - Are you wondering if it is too late for you to be rich? David Bach has a plan to help…
100,44 lei

Adam Smith's America: How a Scottish Philosopher Became an Icon of American Capitalism - Glory M. Liu
Glory M. Liu is assistant director of the Center for Economy and Society and assistant research professor at the SNF Ag…
185,62 lei

Crystallizing Public Opinion (Original Classic Edition) - Edward Bernays
\nA seminal work on how public opinion is created and shaped, Edward Bernays' 1923 classic Crystallizing Public Opinion…
83,42 lei

Brand Now: How to Stand Out in a Crowded, Distracted World - Nick Westergaard
Westergaard, Nick: - NICK WESTERGAARD is Chief Brand Strategist at Brand Driven Digital; host of the popular On Brand p…
118,98 lei

Principles of Business & Management: Practicing Ethics, Responsibility, Sustainability - Oliver Laasch
Fully revised and once again endorsed by the UN′s Principles for Responsible Management Education (PRME) initiative, th…
519,40 lei

Chief in Tech: How Women Are Breaking the Silicon Ceiling and Leading with Impact - Anna Radulovski
\nANNA RADULOVSKI is the Founder of WomenTech Network, impacting 150,000 members across 179 countries, as well as Codin…
156,24 lei